VideoWeek Roadmap (UK)
Join our panel on November 23 at Videoweek Roadmap 2023. View details here.
In-person location: 1 Birdcage Walk, London SW1H 9JJ, United Kingdom
Topic —TV’s next revolution: OEM Data
The SmartTV glass is the window into the fragmented world of big screen viewing. As viewers move seamlessly between linear and streaming, it’s never been more important to understand audience trends at the most granular level. In this session we’ll cover how OEM data works and explore the value it can offer in driving better outcomes.
Speakers:
Ed Wale, Vice President of Europe, LG Ad Solutions
Set up a meeting to learn more about LG Ad Solutions by contacting us here.
Speaker: Ed Wale
VP of Europe
Ed Wale is a digital advertising leader working for over 10 years to bring programmatic and addressable TV solutions to broadcasters and CTV media owners.
Prior to joining LG, he worked at RTL owned SpotX, later acquired by Magnite, as MD for Europe to establish one of the largest programmatic CTV ecosystems in the European region.
As VP Europe at LG Ads he will lead the business’ expansion, partnering with brands, content and data owners to bring LG data-enabled TV solutions to customers in Europe.
