Welcome to the Future of TV Advertising
Connect to the LG Universe With Our AI-Powered Advertising Platform
Data
Deterministic data that leverages precise targeting with our proprietary ACR technology. Enhanced by leading data partnerships and your first-party data integration.
Media
Actionable media to engage viewers through impactful Smart TV placements in the LG Universe. Drive the purchase journey seamlessly across devices.
Outcomes
Measurable outcomes and KPI-driven results to demonstrate advertising effectiveness. Empowered by robust, deterministic data insights.
A Winning Combination of Global Scale & Unique Reach
45
M
US LG Smart TVs
200
M
Global LG Smart TVs
Everything You Need to Win with Connected TV
With LG Ad Solutions, advertisers now have a source for LG CTV inventory with one-stop planning, activation and measurement across all viewing platforms
Latest research & insights for better CTV media strategies
The Art & Science of the CTV-First Era
CTV is now the starting point for TV strategies, giving advertisers the ability to connect advanced …
The Inclusive Screen 2025: Hispanic Americans – A Look into CTV Usage and Preferences
Hispanic American households are driving connected TV forward. They’re making smart viewing ch…
The Inclusive Screen 2025: Black Americans – A Look into CTV Usage and Preferences
Black American households are shaping the future of connected TV. They are setting budgets, searchin…