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Recent Reports

Stadium to Screen (2025 | US Edition)

Stadium to Screen: Streaming Live Sports in 2025 Sports are, without question, a major part of our lives, and the ways in which we watch live sports are growing across a number of digital sources. Stadium to Screen: Streaming Live Sports in…

Stadium to Screen (2025 | UK Edition)

Reports, Sports

Stadium to Screen: Streaming Live Sports in 2025 Sports are, without question, a major part of our lives, and the ways in which we watch live sports are growing across a number of digital sources. Stadium to Screen: Streaming Live Sports in…

Stadium to Screen (2025 | CA Edition)

Reports, Sports

Stadium to Screen: Streaming Live Sports in 2025 Sports are, without question, a major part of our lives, and the ways in which we watch live sports are growing across a number of digital sources. Stadium to Screen: Streaming Live Sports in…

The Efficiency Curve: Finding the Optimal Balance Between CTV and Linear TV Investments

Reports

Discover the insights behind 224 billion impressions across various industries to learn how small adjustments in ad allocations can drive significant improvements in campaign efficiency. In today’s fragmented TV landscape, advertisers face…

The Connected Gamer (2024 | US Edition)

Gaming Reports, Reports

The global video game market is expected to reach $500 billion in 2025 (Statista), demonstrating just how much of a role video games play in most of our lives. LG Ad Solutions conducted a new research study, entitled The Connected Gamer, to…

The Connected Gamer (2024 | Canada Edition)

Gaming Reports, Reports

The global video game market is expected to reach $500 billion in 2025 (Statista), demonstrating just how much of a role video games play in most of our lives. LG Ad Solutions conducted a new research study, entitled The Connected Gamer, to…