How CTV Can Unlock the Power of Elections & Issue Advocacy Advertising in 2025
Transform your 2025 Campaigns with Purpose & Precision
Make an impact with data-driven insights and precision targeting. Our viewer profiles are designed to help you connect with your audience in meaningful ways across millions of Smart TVs in the LG Universe.
45
M
US LG Smart TVs
350
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US LG Channels FAST
336
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US Addressable Secondary Devices
7000
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Shows & Movies On Demand

1. New LG Viewership Profiles
Discover our expertly curated profiles covering TV viewing behaviors and key issues such as energy and climate, education reform, healthcare access, and more. Plus, explore detailed profiles for all 50 states and top DMAs to better understand regional and local priorities.

2. Why These Profiles Matter
- Data-Driven Insights: Understand audience priorities for key issues.
- Optimized Targeting: Reach the right audiences with precision.
- Effective Messaging: Tailor your campaigns to engage voters on the topics they care about most.

3. Campaign Focus: 14 Key Issues, CTV Ready
- Energy and Climate
- Healthcare
- Industry and Labor
- Taxes and Trade
…and additional topics, including agriculture, education, tech and more!

4. Regional Insights: 50 State and DMA Profiles, Actionable Data
Dive deeper into regional and local elections and advocacy with insights from all 50 states and top DMAs, helping you create impactful, locally focused campaigns.
Get Started Today
Take advantage of our exclusive resources for political advertisers now. With data-driven insights and optimized targeting, you can turn viewer insights into real impact in your 2025 campaigns.