Amidst the pandemic, how can restaurant brands adapt to shifts in audience behavior and TV trends? One of the most hard-hit industries last year, the restaurant industry was forced to pivot and change strategy as pandemic-related restrictions waxed and waned. In 2021, restaurant brands increased their advertising activity and employed new tactics to target audiences across linear TV, CTV & digital. To know more, download our report.
In this report you will find:
- Category spend trends
- Competitive insights
- Actionable audience insights across linear & streaming TV
- Reach and frequency trends across audience segments