Trusted ACR Technology
LG Ad Solutions first-party data, powered by Automatic Content Recognition technology, informs viewership behaviors across linear TV and OTT on LG Smart TVs, at the glass level.
LG Ad Solutions first-party data, powered by Automatic Content Recognition technology, informs viewership behaviors across linear TV and OTT on LG Smart TVs, at the glass level.
Sourced from programs, movies, ads, gaming content and OTT apps as they display on a LG Smart TV across linear and streaming services.
Target by content viewership including show, network, app, service, or genre.
Target users of specific TV types, service providers, or add-on streaming products.
Pinpoint loyalists of premium pay-TV channels and ad-free streamers.
New subscriptions, service activations or cancellations, purchases, rentals and more.
Target by specific creative ad exposure, including competitors, and manage frequency levels.
Find gamers by usage of specific platforms, studios, brands, titles and consoles.
Reach light or heavy TV viewers, cord cutters, ad skippers or app loyalists.
Target by region, city, or zip code for activation with foot traffic attribution.
Compared to other TV brands, LG Smart TV owners tend to be: