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TV Audience Analysis

basketball

What’s all that bracket? Cue March Madness!

Connected TV Trends, Entertainment, TV Audience Analysis, TV Measurement
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April 1, 2021
https://lgads.tv/wp-content/uploads/2021/04/basketball.png 628 1200 LG Ads Solutions https://lgads.tv/wp-content/uploads/2022/11/lg-ad-solution-allblack-1.png LG Ads Solutions2021-04-01 00:50:222023-03-06 10:18:09What’s all that bracket? Cue March Madness!
sorry were closed

Despite loyal viewers, NBC’s Superstore shuts its doors

Entertainment, Linear TV, TV Audience Analysis, TV Measurement
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March 30, 2021
https://lgads.tv/wp-content/uploads/2021/03/sorry-were-closed.png 628 1200 LG Ads Solutions https://lgads.tv/wp-content/uploads/2022/11/lg-ad-solution-allblack-1.png LG Ads Solutions2021-03-30 19:17:512022-11-10 13:18:11Despite loyal viewers, NBC’s Superstore shuts its doors
grammys

The GRAMMYs hit a record low despite breaking records for most awards won by women

Entertainment, Linear TV, TV Audience Analysis, TV Measurement
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March 15, 2021
https://lgads.tv/wp-content/uploads/2021/03/grammys-1-1.png 628 1200 LG Ads Solutions https://lgads.tv/wp-content/uploads/2022/11/lg-ad-solution-allblack-1.png LG Ads Solutions2021-03-15 22:53:012022-02-16 15:35:17The GRAMMYs hit a record low despite breaking records for most awards won by women
iStock

Return of Sports Isn’t Necessarily a Slam Dunk

Entertainment, TV Audience Analysis
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August 3, 2020
https://lgads.tv/wp-content/uploads/2020/08/return-of-sports.jpg 628 1200 LG Ads Solutions https://lgads.tv/wp-content/uploads/2022/11/lg-ad-solution-allblack-1.png LG Ads Solutions2020-08-03 13:17:122023-03-06 10:19:59Return of Sports Isn’t Necessarily a Slam Dunk
VIP variety logo

Alphonso Partners With Variety To Document COVID Impact On TV Viewing

TV Audience Analysis
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July 7, 2020
https://lgads.tv/wp-content/uploads/2020/07/variety-intelligence-platform.jpg 628 1200 LG Ads Solutions https://lgads.tv/wp-content/uploads/2022/11/lg-ad-solution-allblack-1.png LG Ads Solutions2020-07-07 15:59:362021-03-19 12:49:30Alphonso Partners With Variety To Document COVID Impact On TV Viewing
Screenshot at

Webinar [Video]: Viewing Behaviors, Brand Recall & Favorability, and Reactions to Covid Creatives

TV Audience Analysis, Webinar
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May 20, 2020
https://lgads.tv/wp-content/uploads/2020/05/tv-time-of-covid.jpg 628 1200 LG Ads Solutions https://lgads.tv/wp-content/uploads/2022/11/lg-ad-solution-allblack-1.png LG Ads Solutions2020-05-20 11:20:022021-03-19 13:06:05Webinar [Video]: Viewing Behaviors, Brand Recall & Favorability, and Reactions to Covid Creatives
Screenshot at

Scripted Series and Late-Night shows see viewership increase

Entertainment, TV Audience Analysis
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April 22, 2020
https://lgads.tv/wp-content/uploads/2020/04/scripted-series.jpg 628 1200 LG Ads Solutions https://lgads.tv/wp-content/uploads/2022/11/lg-ad-solution-allblack-1.png LG Ads Solutions2020-04-22 04:18:492023-03-06 10:19:59Scripted Series and Late-Night shows see viewership increase
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The Quarantine Effect: Despite lack of live events, consumers are still watching

Connected TV Trends, TV Audience Analysis
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April 21, 2020
https://lgads.tv/wp-content/uploads/2020/04/quarantine-affect-tv.jpg 628 1200 LG Ads Solutions https://lgads.tv/wp-content/uploads/2022/11/lg-ad-solution-allblack-1.png LG Ads Solutions2020-04-21 06:34:592021-03-22 20:36:02The Quarantine Effect: Despite lack of live events, consumers are still watching
Daytime TV

Is Daytime Becoming The New Primetime?

Entertainment, TV Audience Analysis
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April 7, 2020
https://lgads.tv/wp-content/uploads/2020/04/daytime-primetime.jpg 628 1200 LG Ads Solutions https://lgads.tv/wp-content/uploads/2022/11/lg-ad-solution-allblack-1.png LG Ads Solutions2020-04-07 02:14:402023-03-06 10:19:59Is Daytime Becoming The New Primetime?
iStock

Understanding Household TV Viewing Behavior: How Many Unique Networks Does a Household Watch in a Month?

TV Audience Analysis
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April 18, 2019
https://lgads.tv/wp-content/uploads/2019/04/tv-behavior.jpg 628 1200 LG Ads Solutions https://lgads.tv/wp-content/uploads/2022/11/lg-ad-solution-allblack-1.png LG Ads Solutions2019-04-18 00:00:502021-03-18 20:38:38Understanding Household TV Viewing Behavior: How Many Unique Networks Does a Household Watch in a Month?
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