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The latest updates to help you win with Connected TV
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LG Ad Solutions Partners with Databricks to Simplify Data Collaboration and AI Insights in Connected TV
MOUNTAIN VIEW, CALIFORNIA — October 22, 2025 — LG Ad Solutions, a global leader in advanced advertising for Connected TV (CTV), today announced a strategic partnership with Databricks, the D…
Read More New LG Ad Solutions Advertiser Study Finds Data and Advanced Creative are Driving The Shift to CTV-First Advertising
70% of respondents say meaningful insights spark effective ideas, showing that the strongest campaigns are those where data sharpens strategy and creative brings it to life. Mountain View, CA – O…
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The Art & Science of the CTV-First Era
CTV is now the starting point for TV strategies, giving advertisers the ability to connect advanced data with advanced creative on the largest screen in the home. But many buyers admit they have not y…
Read More LG Ad Solutions Appoints Rose McGovern as Head of U.S. Agency Development
Mountain View, Calif., October 07, 2025 – LG Ad Solutions, a global leader in Connected TV (CTV) advertising, today announced the appointment of Rose McGovern as Head of U.S. Agency Development. …
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