Press | LG Ad Solutions

Press Release 10/08/2025

New LG Ad Solutions Advertiser Study Finds Data and Advanced Creative are Driving The Shift to CTV-First Advertising

Press Release 10/07/2025

LG Ad Solutions Appoints Rose McGovern as Head of U.S. Agency Development

Press Release 09/30/2025

Alphonso Inc. Announces Confidential Submission of Draft Registration Statement for Proposed Public Listing

Press Release 09/25/2025

LG Ad Solutions Launches Social Sync powered by Spaceback in the UK: Bringing Social Storytelling to the Biggest Screen in the Home

Press Release 09/10/2025

New LG Ad Solutions Study Highlights How CTV Delivers the Personalized Experiences Diverse Audiences Demand

Press Release 09/09/2025

LG Ad Solutions Launches into Brazil, Appoints Renato Citelli as Commercial Director

Press Release 08/26/2025

LG Ad Solutions Expands Australia Team with Senior Sales Leaders Marj Hetherton and Adelina Moon

Press Release 08/12/2025

New Research from LG Ad Solutions Shows Half of Australian CTV Viewers Rely on the TV Home Screen for Content Guidance

Press Release 08/12/2025

LG Ad Solutions Named One of America’s Fastest-Growing Private Companies on the 2025 Inc. 5000 List

Press Release 07/15/2025

LG Ad Solutions Launches into Australia, Appoints Alex Blundell Jones as Commercial Director

Press Release 07/09/2025

Study: U.S. Consumers Find Smart TV Ads Increasingly Helpful for Holiday Shopping

Press Release 06/12/2025

LG Ad Solutions Partners with Akkio to Unlock Real-Time Intelligence from ACR Data

Press Release 06/02/2025

LG Ad Solutions Partners with Experian to Enhance Audience Targeting Capabilities

Press Release 05/21/2025

LG Ad Solutions Study Finds U.S. Consumers Turning to Streaming Amid Economic Uncertainty

Press Release 05/15/2025

New Research from LG Ad Solutions Reveals the TV Home Screen is Now Central to the UK Viewer Experience

Press Release 04/24/2025

AdGood and LG Ad Solutions Partner to Empower Nonprofits with Accessible Connected TV Advertising

Press Release 04/17/2025

LG Ad Solutions Annual Big Shift Report Underscores TV’s Evolution Into a Multi-Channel Hub for Discovery, Commerce, and Engagement

Press Release 04/16/2025

LG Ad Solutions Appoints Mike Evans as SVP, Head of U.S. Sales, Signaling Next Phase of Rapid Growth

Press Release 04/15/2025

LG Ad Solutions’ Innovation Labs Partners with Zenapse’s AI Large Emotion Model (LEM) to Accelerate the Future of CTV Advertising

Press Release 04/08/2025

LG Ad Solutions Extends Programmatic Buying Opportunities on LG Channels via Amazon Publisher Direct, Available on Amazon DSP

Press Release 03/11/2025

The Shoppable TV Report: 2025 and Beyond – How Consumers Are Driving the Next Wave of Shoppable TV Innovation

Press Release 02/06/2025

Stadium to Screen: The Accelerating Shift to Streaming for Live Sports

Press Release 01/14/2025

‘The Efficiency Curve’: Finding the Optimal Balance Between CTV and Linear TV Investments

Press Release 12/12/2024

Gaming Meets the Big Screen: New LG Report Shows TV Ads as Key Drivers of Gaming Purchases

Press Release 12/12/2024

Gaming’s Big-Screen Advantage: LG Report Reveals TV as a Powerful Driver of Gaming Purchases in the UK

Press Release 11/21/2024

LG Ad Solutions’ Latest Study Reveals CTV as a Powerhouse for Beauty Brands, Unlocking New Opportunities in Consumer Engagement and Purchase Pathways

Press Release 10/16/2024

LG Ad Solutions and Spin Master Drive Discoverability for Fantasy-Adventure Series Unicorn Academy Via Interactive Home Screen Ad Placements

Press Release 10/01/2024

New LG Ad Solutions Study Reveals Advertisers Should Prioritize The Total TV Experience For Effective CTV Campaigns

Press Release 09/17/2024

CTV Ads Succeed: 70% of Asian Americans Find Streaming Ads More Relevant Than Traditional TV Ads

Press Release 09/10/2024

LG Ad Solutions Launches Innovation Labs to Revolutionize CTV Advertising and User Experience

Press Release 09/05/2024

Idle Time Isn’t Wasted Time – LG Ad Solutions Finds that Screensaver Ads are In-Fact Effective

Press Release 08/28/2024

CTV Takes the Lead: 78% of Hispanic Americans Prefer Streaming for Its Personalized and Diverse Content Options

Press Release 08/14/2024

CTV is Opening the Door for Brands to Connect with Black Americans in More Personalized Ways

Press Release 07/30/2024

Over a Third of CTV Users Plan to Start Holiday Shopping Early This Year

Press Release 07/15/2024

LG Ad Solutions Highlights Olympic Games as Key Moment for Back-to-School Advertising

Press Release 07/09/2024

New LG Ad Solutions Study Finds U.S. Viewers, Regardless of Political Affiliation, Increasingly Prefer Streaming Over Linear TV this Political Cycle

Press Release 06/13/2024

Nearly Half of Consumers Believe They Can Distinguish Between Traditional and AI Ads on CTV

Press Release 06/10/2024

LG Ad Solutions Promotes Dave Rudnick to Chief Technology Officer

Press Release 05/09/2024

LG Ad Solutions Will Adopt Unified ID 2.0, Empowering Advertisers to Utilize Their First-Party Data at Scale

Press Release 04/04/2024

7 in 10 CTV Users Prefer Free, Ad Supported Streaming TV

Press Release 03/06/2024

3 in 4 Canadian CTV Users Watch Live Sports Via Streaming Applications

Press Release 03/06/2024

Seven in Ten UK Sports Fans Are Comfortable Streaming and 52% Will Stream The 2024 UEFA Euro Cup Finals, LG Ad Solutions Study Finds

Press Release 02/29/2024

3 in 4 CTV Users Watch Live Sports Via Streaming Apps

Press Release 01/23/2024

LG Ad Solutions Names Angela Barnett As Head Of Corporate Communications

Press Release 01/16/2024

Half of CTV Users Wish All TV Ads Had a Seamless Option to Buy the Advertised Product

Press Release 01/09/2024

LG Ad Solutions Appoints Mike Brooks to Global Head of Business Development and Partnerships

Press Release 01/04/2024

LG Ad Solutions Announces Dave Rudnick as SVP of Engineering

Press Release 11/06/2023

Nearly 7 in 10 UK Consumers Prefer Free Ad-Supported Streaming over Subscription Streaming Services

Press Release 09/26/2023

LG Ad Solutions Announces LoopIQ, A New CTV Targeting and Measurement Product, Delivered in Partnership with Affinity Solutions

Press Release 09/21/2023

Connected TV Viewers Have Significantly Higher Levels of Attention and Co-Viewing Than Linear Television

Press Release 09/13/2023

Holiday Shopping Study: Streaming TV Ads Surpass Mobile Ads for Informing Holiday Purchases

Press Release 09/05/2023

LG Ad Solutions Announces Michael Hudes as New Chief Executive Officer

Press Release 07/27/2023

Majority of Canadian Consumers Likely to Engage with Enhanced Connected TV Ad Formats

Press Release 07/13/2023

LG Ad Solutions Expands into Canadian Market Amid Growing Popularity of Connected TV Among Canadian Viewers

Press Release 06/15/2023

Direct-to-Glass Playbook Helps Marketers Solve CTV Fragmentation

Press Release 04/18/2023

Nearly Two-Thirds of Gamers Spend At Least Two Hours a Week Watching Free Ad-Supported Streaming

Press Release 04/11/2023

U.S. Households Spend An Average of 5.7 Minutes Deciding What To Watch on Streaming Television

Press Release 03/13/2023

Three-Fourths of Consumers Plan to Watch March Madness This Year, With Fifty-Four Percent Watching Via Streaming

Press Release 02/22/2023

Fifty Percent of TV Viewers Shop On Mobile Devices While Watching Awards Shows

Press Release 02/07/2023

Nearly Half Of All Consumers Likely To Engage With Enhanced CTV Ad Formats

Press Release 12/16/2022

Alphonso Begins Transformation for Expanded Growth and Enhanced Service that Helps Brands Maximize the Impact of Their TV Advertising

Press Release 11/22/2022

DATA: 88% of Canadian Internet Users Are Reachable by CTV

Press Release 11/16/2022

ArabyAds partners with LG Ad Solutions for Connected TV Advertising

Press Release 10/17/2022

LG Ad Solutions Appoints Ryan Afshar as Head of Publisher Development, Europe

Press Release 10/11/2022

LG Ad Solutions Expands EMEA Operations with London Office Opening

Press Release 09/15/2022

LG Smart TVs Get Global ACR Upgrade, Legacy Technology Replaced By ACR From LG Ad Solutions

Press Release 09/08/2022

LG Ad Solutions Adds Key Executives As Connected TV Media Investments Surge

Press Release 06/21/2022

LG Ad Solutions Enables Data-driven Planning, Activation, Measurement and Advanced Analytics for Media Buyers with Magnite

Press Release 04/25/2022

LG Ad Solutions to Present at IAB NewFronts Following First Year of Rapid Growth in CTV and Cross-Screen Advertising and Measurement

Press Release 04/05/2022

Omnicom Media Group Integrates LG Smart TV Data and Media Within Omni

Press Release 02/16/2022

Clinch and LG Ad Solutions Bring Data-Driven Creative to the Big Screen

Press Release 01/26/2022

LG Ad Solutions Introduces First-of-Its-Kind Suite of Guaranteed Outcome-Based Media Offerings With Third-Party Validation

Press Release 12/15/2021

iSpot Integrates Data From 20 Million Smart TVs in Deal With LG Ad Solutions

Press Release 11/10/2021

DeepIntent Selected as Exclusive Healthcare DSP for LG Ad Solutions in the U.S.

Press Release 09/09/2021

LG Ad Solutions Introduces Personalized Smart TV Platform, River OS

Press Release 08/30/2021

Foxtel Media and LG Ad Solutions join forces for powerful CTV partnership

Press Release 07/14/2021

LG Ad Solutions Bolsters Leadership Team As Demand Escalates for CTV and Cross-Screen Advertising

Press Release 03/02/2021

LG Ad Solutions Launches Unified Platform for Connected TV Media and Measurement

Press Release 01/06/2021

LG Acquires Controlling Stake in TV Data and Measurement Firm Alphonso

Press Release 07/20/2020

CBS Television Stations Select Alphonso for Local TV Attribution

Press Release 07/08/2020

Alphonso and Tegna Expand Local TV Measurement and Attribution Partnership to New Markets

Press Release 07/01/2020

Alphonso Expands Smart TV Distribution for Video AI to Grow Its TV Audience Data Footprint; Extends Lead in Local TV Measurement with New Partnerships

Press Release 04/04/2019

TEGNA Selects Alphonso For TV Attribution For Local Advertisers

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